Jul 02

Article Published In The South East-Star

By Corrie-Dee Whaite | Award Win, News, PR, WordPress CMS Websites

Article Published In The South East-Star

We are over the moon to share some incredible news! Our company has been honored with the UK Nationwide “Award of Excellence 2024,” and this achievement has been highlighted in the South East Star, a highly respected digital magazine. We are excited to share this article with you and highlight the benefits of being featured in such a prestigious publication.

Featured in the South East Star
The South East Star, also known as the South East Times, is an esteemed digital magazine that targets London and the South East of England. It covers a variety of topics including local news, health and wellbeing, education, and job vacancies. With a readership of 119,000 and a circulation to their database of 45,000, the South East Star provides engaging and relevant content to a diverse audience.

Our Article in the South East Star
Our feature in the South East Star is a testament to our commitment to excellence. The article celebrates our UK Nationwide “Award of Excellence 2024” and highlights our achievements and contributions to the industry. Being recognized by such a well-regarded publication is an honor and a milestone for our business.

Benefits of Being Published
Getting your business published in a reputable magazine like the South East Star offers several key benefits:

Credibility and Trust
Being featured in a trusted publication boosts your business’s credibility. It demonstrates that your business is recognized by respected sources, enhancing your reputation among customers and industry peers.

Increased Visibility
Publications like the South East Star have a wide readership. Being featured means your business is exposed to a larger audience, attracting new customers and potential business partners.

Brand Awareness
Regular mentions in respected media help keep your brand in the public eye. This consistent visibility reinforces your brand’s presence in the market, making it more familiar to potential customers.

Authority and Leadership
Featuring an award win, such as the “Award for Excellence,” positions your business as a leader in your industry. It shows that your business excels in certain areas, setting you apart from competitors.

SEO Benefits
Digital publications often link back to your website, improving your search engine ranking. Higher rankings mean more people can find your business when searching for related services or products.

Networking Opportunities
Being featured in a popular publication can attract the attention of other businesses and industry influencers, opening doors to networking opportunities, collaborations, and partnerships.

Customer Engagement
Sharing your feature in a publication on your own social media and website can engage your existing customers, making them feel part of your success story and increasing their loyalty.

Conclusion
We are thrilled to have been recognized with the UK Nationwide “Award of Excellence 2024” and to be featured in the South East Star. This achievement not only highlights our dedication to excellence but also brings numerous benefits to our business. Stay tuned for our follow-up post, where we will discuss in detail “Why do you want your business to be published?” and the many advantages it brings.

FAQs

What is the UK Nationwide “Award of Excellence 2024”?
The UK Nationwide “Award of Excellence 2024” is a prestigious award recognizing outstanding achievements and contributions in various industries across the UK.

Why is being featured in the South East Star significant?
Being featured in the South East Star is significant because it is a well-regarded publication with a wide readership, providing credibility and increased visibility to your business.

How does being published in a reputable magazine enhance credibility?
Being published in a reputable magazine enhances credibility by showing that your business is recognized by trusted sources, which can improve your reputation among customers and industry peers.

What are the SEO benefits of being featured in digital publications?
The SEO benefits of being featured in digital publications include improved search engine rankings due to backlinks from reputable sources, making it easier for potential customers to find your business online.

How can being featured in a publication lead to networking opportunities?
Being featured in a publication can attract the attention of other businesses and industry influencers, leading to potential networking opportunities, collaborations, and partnerships.

Why is brand awareness important for businesses?
Brand awareness is important for businesses because it keeps your brand in the public eye, making it more familiar to potential customers and helping to reinforce your brand’s presence in the market.

We look forward to sharing more exciting updates and insights with you. AND thank you for being with us on part of our journey!

Jun 16

1

Corrie D Marketing My Story - Setting Businesses Up For Success

Building a Better Online Presence For Busineses

By Corrie-Dee Whaite | News, WordPress CMS Websites

Introduction To My Story: Building a Better Online Presence for Businesses

13 Years Ago I launched my business as an online ad agency, specializing in running ads on social media and online platforms ie display ads on RTB (Real Time Bidding) platforms inc Google Display ads. With a background in professional copywriting and ad design, I have an HND in Advertising & PR from Central College Of Commerce in Glasgow and worked for the daily national press for 25 years inc 12 years at The Daily Mail. When I was made redundant I took the next step in my career by launching my own brand business my name is Corrie-Dee Whaite my name has been in newspapers as a contact for advertising in the national press for years so I wanted to use my personal brand name hence – Corrie D Marketing.

I have always created the copy (also known as text) for the ads and the style, colours, fonts using Desk Top Publishing back in the day or collaborated with graphic designers to create compelling ad copy that converts.

However, after launching my Social Media agency my journey took an unexpected turn when I realized that my clients needed more than just ads—they needed effective landing pages on their website to support their online ad campaigns.

The Initial Challenge
When discussing online ad campaigns and social media ads with clients, it became evident that many were dissatisfied with their websites or lacked suitable landing pages. A website is essentially a massive advert on Google and other search engines, and the ultimate goal is to attract your target audience. A website without targeted traffic is like a bed-and-breakfast that no one knows about—it’s just a house! Because without guests you don’t have a B&B.

Lessons Learned
If you think of your website as a house, it needs a foundation, which in this case is hosting. You rent space on a server to host your website, just as you rent land to build a house. Similarly, your website needs an address, known as a URL (e.g., www.corriedmarketing.co.uk), so people can find it.

Building a website is akin to constructing a car, comprising three main sections: aesthetics and design, the dashboard and interior, and the engine. Unfortunately, some websites focus solely on design, neglecting functionality and performance. This was a painful and expensive lesson I learned early on.

The Website Development Journey
Initially, I sought a local WordPress developer in Ayrshire who I thought could understand my vision. I mistakenly hired a company that promised great design but failed to deliver on functionality. They assured me that my site was mobile-responsive—it wasn’t. It received no traffic and couldn’t be found online, a common issue for new sites without running ads.

After 12 months, the same problems persisted. The web designer quoted an exorbitant fee to update testimonials on my site. The website, though newly commissioned, was expensive and outdated. It lacked a content management system (CMS), making it difficult for me to update it myself.

Building a Future-Proof Solution
From these challenges, I learned the importance of having a website that not only looks good but is also functional and user-friendly. A good website needs a robust CMS so that updates can be made easily. It should have a well-optimized landing page and be search engine optimized (SEO) to attract and retain visitors.

Realizing the need for a reliable and functional website, I assembled my own team of website designers and developers who specialize in creating CMS websites. We are passionate about helping businesses future-proof their online presence, ensuring that their websites can grow alongside their businesses.

Conclusion
My initial experiences taught me valuable lessons about the importance of a well-rounded website. It’s not just about aesthetics but also about ease of use and functionality. This is why I am dedicated to providing comprehensive website solutions that include SEO and user-friendly CMS. Avoiding the pitfalls I encountered, I now help businesses build effective websites that attract and engage their target audiences.

If you’re facing similar challenges, know that you’re not alone. We’re here to help you create a website that not only looks great but performs exceptionally well in today’s competitive online landscape. Contact Corrie-Dee Whaite info@corriedmarketing.co.uk or complete the CONTACT US form on our website CLICK HERE GET Ready TO Rock your business!

Feb 22

1

NHS Dumfries and Galloway Meet ED Campaign

Testimonial – NHS Dumfries & Galloway, Meet ED Campaign

By Corrie-Dee Whaite | WordPress CMS Websites

NHS Meet Ed

Project Summary

Testimonial

Company: NHS Dumfries and Galloway

Contact: Tracey Saunderson, PR & Communications Officer.

Service Provided: Online Digital Display Ad campaign via CDM (Corrie D Marketing) RTB (Real Time Bidding), DSP (Demand Side Platform).

Date: 13/06/16

“The sales information was ideal it covered everything we required to know. The campaign fulfilled our goals and objectives to target every resident in Dumfries and Galloway aged thirteen and upwards the importance of using the A&E department correctly when browsing any website on any device online.

There were no areas missed, the content was definitely targeted appropriately at the correct target audience.

The overall plans and objectives were to hit our A&E target set by the government whereby 95% of admissions to A&E were to be seen within four hours. As we had an issue with people using the A&E Department incorrectly within the Dumfries and Galloway region. The campaign helped us to achieve our targets during the three months it ran.

The level of customer service is excellent the report at the end of the campaign was ideal it provided us with plenty of information and detail we cannot think how this service could be improved of in any way, and would definitely recommend the services of Corrie D Marketing to other businesses and departments of the NHS.”

NHS D&G A&E Targets hit in December 2014 we achieved 97.1% , January 2015 96.1% and February 2015 targets were achieved too. (D&G NHS were one of a few who successfully hit their targets for three consecutive months in a row).

Corrie D Marketing project managed the campaign from beginning to end from designing the ad creatives to designing and developing the landing page for the ad campaign creatives inc Quiz. (Video, NHS D&G & Meet ED Logo was supplied).

online ad campaign by Corrie D Marketing for NHS D&G Meet ED Campaign

NHS Dumfries and Galloway Meet ED Campaign

Improve your business today

Get in touch

“Multi-platform, multi-media opportunities translate into multi-choices. Social media and the Internet, in general, have turned life into an interconnected open-book exam - a sharp and important difference from the closed-book-exam shape of traditional research. (via Warc).”
Joel Rubinson

“Effective marketing is really quite simple: Identify your destination (goals). Determine how best to get there (strategy). Get started (tactics). Measure your progress (reporting and analysis). Make course corrections as needed (continuous improvement).”
Mac McIntosh, 2006

Apr 23

1

Website & Facebook 50% OFF Offers

By Corrie-Dee Whaite | special offer, WordPress CMS Websites

Two Crackin’ Easter Offers Extended

Corrie D Marketing are running not one, but two, Eggstra Special Easter Offers!

Extended until end of April 2019.

Offer 1 – 50% OFF To Convert Your Current Website To A WordPress Website

Are you a business owner in Ayrshire, Glasgow, Edinburgh or surrounding areas? Looking for a new website?

If so, we can convert your current, tired, and outdated old website, into a state-of-the-art new modern, fully mobile responsive, CMS (Content Management System) wordpress website.

The benefits of a CDM (Corrie D Marketing) WordPress Website – User Friendly CMS Content Management System (you can update it yourself). Future proofs your business! Includes FREE WordPress Blog, initial SEO, to Copy And Paste and convert what is on your current website over to a more modern website. RRP costs from £3000+vat NOW from £1500+vat. You supply all logos, images, copy content.

T&Cs Apply – We must see your current website to see if it’s suitable for conversion. Offer does not include eCommerce websites.

Offer 2 – 50% OFF Facebook Video Cover Image

We can create a video using stock video clips combined with your images or we can purchase stock images (if required) we copywrite this for you so creating an online ad with your video which we supply as an MP4 File format so has mutiple uses.

Can be used as a Facebook ad campaign, FB Video cover image, YouTube video, YouTube ad, Content for your website and/or blog etc. Many uses now only £250+vat.

WATCH VIDEO: http://bit.ly/CDMEasterOffers

To find out more contact us via our website OR like our Facebook page to be kept up to date with our offers here

Nov 10

1

WHY CHOOSE WORDPRESS?

By Corrie-Dee Whaite | WordPress CMS Websites

10 REASONS TO CHOOSE A WORDPRESS CONTENT MANAGEMENT SYSTEM WEBSITE

Open-source (which means there are people developing programmes/themes/plugins for WordPress websites from all over the world) which helps to keep your overall costs down.
No-one can hold you over a barrel when it comes to costs.
It future proofs your business.
User-friendly CMS (Content Management Systems) means you can update information on your website easily yourself.
WordPress CMS powers approximately quarter 26.4% of the world’s CMS websites and is the most popular CMS system for its ease of use. (*Source ManageWP.com, 28th April 2016). Read more here

Why choose wordpress websites

WordPress website benefits
FREE WordPress Blog comes as standard, when you book a Corrie D Marketing WordPress website.
Can grow as your business grows. Can be easily upscaled as a WordPress website is made up of plug-ins. If you think you may want to scale up your business and sell via your website as a later phase let Corrie D Marketing know this at the outset as this can be scaled up.
Database is being built on the back end of their WordPress contact forms capturing enquiries information and building your list! Have you ever heard of the saying “the money is in the list?”
Responsive WordPress themes look great on all devices inc mobiles, laptops and desktop.
Our developers have been designing and developing WordPress websites for 15 years so they know a thing or two about WordPress and their inventory of plug-ins. Including SEO plugins and SEO.

If you would like to know more about WordPress websites? For more information please visit the websites section on our website here

To arrange a FREE telephone conversation Contact US section of our website or contact Multi-Award Winning Online Digital Marketing agency Corrie D Marketing. Call Corrie-Dee Whaite on Tel 01294 559480 or Mob 07411 170758 their first hour’s telephone consultation is FREE! RRP £150+vat per hour.