Digital Marketing

Digital Marketing Key Trends

Digital Marketing –

Key trends in Digital Marketing:

Did you know Facebook & Google Ads dominated paid media ad spend in 2019?

(Source Emarketer, March 2019).

Helping You Hit Your Target Every Time

Recently the internet has overtaken newspapers in the UK for media consumption and predictions state that the internet will apparently overtake TV very soon.

The general rule of thumb in marketing, is to go where the people are and the people are online.

More importantly YOU need to be wherever your target audience is… And that is ONLINE Facebook is still the largest social media worlwide, with YouTube close behind!!!

Now we can clearly see just how much digital marketing and paid advertising has transformed the advertising industry.

Marketing has changed more in the last 2 years, than in the last 50.

Many years ago your top choices for advertising in the media were TV, newspapers and radio.

People now have more TV channels than ever before ie Sky, Virgin and BT where they can record their favourite TV programmes,  fast forward and skip through TV commercial ads breaks.

They also watch TV differently. Binge-watching movies on Netflix and streaming movies and box sets.

Nowadays people have more choices of channels to consume media than ever before!

Streaming music replaces traditional radio channels. Music streaming services such as Spotify and Deezer. Playlists on smartphones and on YouTube, change the way people listen to music. Radio and buying CDs/Vinyl is now replaced with a playlist streaming music service providers ie Spotify and Deezer. And listening to pod-casts.

A recent survey went out on the streets, and the results showed that young kids don’t know what a radio is, or even how to switch one on.

The TIME IS NOW To Embrace Digital Marketing!

So if your still using traditional marketing methods? Which lets face it are not very well targeted and very expensive?

Nowadays there is A BETTER WAY by utilising one of Corrie D Marketings multi-award winning digital marketing techniques.

Convert your business TODAY from an offline business (using traditional offline marketing methods) ie print, to an online business.

Using our highly targeted, digital marketing methods. It’s better late than never!

ONLINE ADVERTISING – To find out more about our online advertising service CLICK HERE.

 

Is Your Marketing Stuck In The 80s?

Still running expensive traditional press, radio & TV ads?

If you answered “yes” then your marketing is stuck in the 80’s.

Therefore you have got to ask yourself this question. If you are not embracing digital marketing – Why not?

Perhaps you don’t have the knowledge or skills in-house?

Digital Marketing can help you to transform your business from an offline business to an online business.

Corrie D Marketing Is Your Marketing Stuck In The 80s Girl On Typewriter and circular dial traditional style telephone & typewriter

68% of 18-48 Year Olds Use YouTube To Help Make Purchasing Decisions!  But ONLY 9% Of Business Owners Advertise On YouTube.

That leaves an amazing opportunity for business owners who get ahead of the curve NOW!

By advertising in expensive traditional media you are spending your hard earned marketing budget on media from a bygone era.

Using expensive traditional methods of marketing ie TV, Radio Magazines inc Press ie National Press, Local Press, Magazines and Print ie Flyers etc? If you are really, really, lucky you are likely to get about 1%-2% ROI from a leaflet drop. And print can be quite an expensive route to market.

You have no way of knowing if the person even read your flyer or if it went straight into the bin. Anything arriving via your post box is viewed as junk mail. So your hoping that your flyer amongst many other leaflets gets noticed, and read, and that they are interested in your products or services.

This really is NOT a very well targeted marketing campaign in comparison to Digital Marketing.

There is a time when we would use flyers, but it’s in conjunction with Mobile Geo Location ads. Read more about our location based, mobile advertising service CLICK HERE

Taking a multi channel approach.

Attending an event? Then you will want to give out some more info that is easy to slip into a bag or pocket as opposed to a big bulky brochure which can be expensive to print just to dish out willy nilly.

But brochures are also a great way of combining online with offline asking your website visitors to ie Request A Call, Request A Brochure, Request A Quote. Thus creating a sales funnel you know by the type of enquiry how hot a lead it is.

Our graphic design and print prices are extremely competitive, so if you are looking for print? We offer discounts for bulk buys and 24 turnaround. If you want to know more about our graphic design services CLICK HERE

Services We Offer

Online Advertising & Remarketing;

  • Google Search
  • Google Display
  • Retargeting/Remarketing
  • RTB (Real-Time Bidding) online ads. (All networks not just Google)
  • YouTube Ads
  • Mobile Geo-Location Ads/Geo Fencing Ads

Digital Marketing Services;

  • Video Marketing
  • Lead Generation System (our unique two step marketing funnel video to engage and live web chat to interact) with your website visitors grabbing their names, contact number and email address (hence name lead generation).
  • Mailchimp Email Mailshots
  • SMS Text Marketing

Social Media Marketing;

Facebook Services

  • Video Covers
  • Social Covers
  • Facebook Ads – Audiences/Behavioural Targeting
  • Like Campaigns – Various types of like campaigns ie to friends of people who have liked the page, to custom audiences, lookalike audiences, previous web visitors (retargeting) campaigns
  • Remarketing pixels and remarketing campaigns
  • Video Ads
  • Instant Experience previously known as Facebook Canvas
  • Custom Audiences
  • Lookalike Audiences
  • LinkedIn Ads
  • Twitter Ads

Corrie D Marketing ReTargeting

WordPress Website Design, Development & Hosting;

  • Design & Development WordPress CMS Responsive Websites
  • WordPress Monthly Maintenance – Security updates, technical updates, website updates ie new copy/content/sections etc.
  • Blogging
  • Hosting
  • Mobile Apps For Both Android and Apple

Ever heard of the saying “The money is in the list?”

ONE of the most important aspect of any digital marketing campaign is to build your list!

The Money Is In The List

The Money Is In The List

Creating content rich databases for mailshots or e-mail marketing campaigns.

E-marketing services (email mailshots). Postal mailshots can be arranged if required. From leaflet drops to inserts within print media.

CDM can help you cleanse your old lists or create new ones to ensure you are working your way towards GDPR compliance (if you’re not there already). Using only GDPR compliant tools and 3rd party service providers.

Graphic Design 

Means we can create for you a bespoke customised branded flyer/template for email marketing and set you up with a MailChimp account that we send out email mailshots via e mail marketing which is more economical & environmentally friendly as you’re saving paper. Plus it is usually much more cost effective, as your saving money on print/postage/fulfilment etc.

Graphic Design and print services are also available. Every business needs marketing collateral if someone visits eg your business ensure you leave a business card and flyer at the very least. To find out more visit our website here

Looking to target a specific geographical area? Geo Locations can be targeted no problem. Either with our mobile geolocation ads service. Via our online digital advertising platform or by using flyers and offline ie print as we work closely with marketing fulfilment companies.

LET US take care of all of this for you. To find out how we can help with your marketing please contact Corrie-Dee Whaite on Tel 01294 559480 or Mob 07411 170758 or email corrie@corriedmarketing.co.uk TODAY! Or contact via the website here

WordPress Content Management System Websites

Wordpress Website Design Development

Before you think about marketing your business online, you need a good website

One that you can easily change and update yourself. With new offers/promotions etc. So you need a Content Management System website also known as CMS.

And not just any old website will do WE ONLY recommend WordPress CMS (Content Managent Systems) to read more on this subject CLICK HERE.

A great website that converts leads.

However if you don’t have one and can’t afford a new website right now? No worries. Panic NOT – We can help by creating bespoke landing page/s designed and developed for you. Hosted over on our marketing suite and our servers.

Therefore you need to think about specific landing pages on your website. Updates that may need to make frequently ie testomonials, new products or services you may wish to add.

The digital landscape is so fast paced and faced moving it’s something that’s a necessity, not an option.

So lets say  your a butcher and  you sell special packs of meat for Christmas ie Turkey and stuffing etc. New Year – Steak Pies. Valentines Day – Steaks etc. Hopefully you get the picture here.. Corrie D Marketing websites/landing pages, make it easy for you to update images, and copy content, regularly on your own site.

But this is the reason why we recommend a CMS (Content Management System Website) that is user friendly, that you can edit with new offers/promotions and easily update this yourself.

Which is EXACTLY why our clients end up identifying after coming to us for their marketing that they require a new website to be designed and developed as theirs is simply not functional.

However most of our clients are too busy running their businesses, and prefer us to UPDATE their wordpress website and take care of this for them. The quicker and easier it is for us, the less it costs YOU!

3 Reasons To Choose Corrie D Marketing As Your Website Designer & Developer, and Hosting Provider

  • CMS (Content Management System) WordPress Mobile Responsive Websites
  • WordPress WooCommerce Ecommerce Websites
  • Hosting Services can inc wordpress updates and updating new content or sections on your website and blogging.

As independent marketing consultants we recommend WordPress Websites but we can also inherit most sites, so if you’re not happy with your current developer, hosting provider or the service you are receiving? Contact us TODAY to find out how we can help. Tel 01294 559480  or Mob 07411 170758  or use the contact us form on our website click here we can help!

Contact

What Are The Benefits Of Having A Blog?

 Why Should Business Owners Blog? 

So now you’ve got your new fancy website AND wordpress blog if you followed our recommendations and purchased your website from us. Now you need to start blogging!

This is not as scary as you might first think.

Google bots are crawling the net daily, looking for your businesses just like yours, to push out new information about your business. Blog posts, help your search engine rankings as you release more info about your business.

An additional bonus – If people comment, like, share this is great as it makes you appear to be a leader in your field of expertise. Plus creates natural bank links to your site.

It can be used as content on your social networks, as can be used to generate extra traffic and leads you can share your blog posts over on your social media networks so traffic flows from your social media networks to your website/blog.

 

Corrie D Marketing Blog

If anyone thinks that all you need is a new website and the enquiries will then start flowing in?

Unfortunately, this is a myth.

Once you have your fancy new website you will need to market it.

It’s not enough to simply have a website and any web developer that tells you this will leave you disappointed.

Organic SEO can take 6 months to 12 months.

Every website owner should know that when you market your website you drive traffic to your site generating visitors to your site.

SEO is not FREE, it takes time! So one reason why we recommend using our Online Advertising Services. 

How do you find out who is hanging around on your website?

You can obviously resolve an issue or a problem hence why there are on your website in the first place.

And, yes you can look up Google Analytics or use Facebook insights and retargeting ads, but none of these give you their contact details.

But they are anonymous website visitors. Using Corrie D Marketings Lead Gen system you will know we have just the solution for that too!

Tel 01294 559480 or Mob 07411 170758 ask for Corrie-Dee Whaite TODAY! Our first hours consultation is FREE.

Or email info@corriedmarketing.co.uk

CONTACT

What Is Lead Generation?

UNIQUE TWO STEP LEAD GENERATION SYSTEM

Corrie D Marketing CAN HELP, with their UNIQUE Two-Step  lead generation sysem.

This is a digital marketing technique that uses video to engage and live chat web assistant using AI (Artificial Intelligence) to interact with your website visitors BEFORE you have even picked up the phone to contact them!

They are actively engaging in the conversation with your brand. They are a warm lead, they are brand aware, and have given YOU permission to contact them and given you their name, mobile and email address!

Corrie D Marketing Lead Generation Services

Hence why we call this LEAD GENERATION

AND ARE PLEASED TO OFFER our clients 100% RISK-FREE Trial Offer for this lead generation system

Read More Here: www.corriedmarketing.co.uk/leadgen/

This is our unique two-step system, video to engage and live chat to interact with your website visitors.

You can view our portfolio of some videos we’ve created here: http://bit.ly/CDMYTPromoVideoPortfolio

Contact Corrie-Dee Whaite on Tel 01294 559480 or Mob 07411 170758 TODAY! Our first hours consultation is FREE.

Or email info@corriedmarketing.co.uk

Contact

There’s a NEW Sheriff In Town!

Most business owners, (unless your selling every day products ie toilet roll or batteries), have a niche target audience they want to target ie Home Owners or sectors or B2B professionals within a specific sector for example.

Digital Marketing ENSURES you are spending your budget wisely by ONLY targeting your EXACT target audience.

Traditional ads are what we call the “machine gun approach” to your advertising and marketing. Hoping if you shoot enough bullets, some will hit the target.

CALL TODAY  find out how we can help. Tel 01294 559480  or Mob 07411 170758  or use the contact form on our website click here