Social Media Trainers

To local councils to deliver social media workshops inc East Ayrshire Council 50 delegates and classroom based 121 training, Cottages and Castles (Perth and Inverness), Shuttle Coaches & Shuttle Buses (Kilwinning), Ecosse Candles, The Sweet Room and many more SME’s throughout Scotland.

They offer training to companies as business owners don’t realise that when they are page owners, they are publishers of their own content which means they are governed by the same rules and regulations as any other media publisher ie ASA and CAP rules, copyright rules, competition rules etc.

Adverts cannot be misleading, they must be honest, decent and truthful. Too often page owners copy and paste images directly from Google and use these on page posts. Page owners must ensure they are not violating copyright rules.

Eg Facebook competitions must be legal and adhere to Facebook competition guidelines.

If you breach any of the above you do so at your own risk, it’s well documented online about famous celebrities and brands who have breached these rules and guidelines and faced hefty fines for doing so.

Corrie D Marketing recommends it is better to outsource managing social media marketing as they have invested in technology to help them manage to  their client’s social media networks.

Because they manage these en-mass it makes business sense to invest in their services as they manage multiple campaigns but wouldn’t make financial sense for business owners to do this themselves.

However if you’re a business owner and prefer to keep this in-house, Corrie D Marketing do offer training, whereby they can deliver workshops at their training premises or training can also be delivered on a one to one basis, giving you and your staff, the tools to enable you to do this confidently yourselves.

Social Media Marketing Is Not A Quick Fix

It’s time-consuming, it takes time and you get back what you put in. You have to engage in the conversation with fans/other pages, and persuade fans to interact with your brand.

Time can disappear fast on social media and is required to source and create content, know what to post, the best times to post etc.

We can help you by manageing the page with our without you, with a marketing plan, clear digital marketing strategy and social media strategy including an editorial calendar to follow throughout the days/month/year.

gain competitive edge with social media

Social Media Marketing – The 3 E’s

1. Educate
2. Entertain
3. Engage.

Following an 80/20 rule posting technique. We can

Corrie D Marketing Will Show You Where To Find Content

People do not want you ramming sales type posts down there throats, they’re on Facebook to chat to friends and family.

Your ad is intrusive, meaning when Facebook users are on Facebook they don’t really want to leave or have ads shoved down their throats.

Corrie D Marketing understands the best posting techniques and target times.

Attracting different audiences by using various types of  networks (dependant on each business) various types of posts ie image, blog link, testimonial, a tip of the week, etc. To entertain and delight your page visitors.

Following a social media strategy creating posts on behalf of their clients following an editorial calendar with themes for the week, month, using tried and tested methods and memes, they know what works for days of the week, calendar of events etc.

They understand each network, their AUDIENCES, demographics, buying processes and media consumption.

The combination of this, analysis and our understanding of when and what content your fans react to help us GENERATE RESULTS! 

Full case studies and testimonials available on request. To find out more please contact Corrie-Dee Whaite on Tel 01294 559480 or Mob 07411 170758 or contact us here.